When I did debating, I thought it was funny how most non-debating advice about public speaking focused on style over substance. How to speak, what tone to use, rhetorical tricks. How to say things instead of how to make sure what you’re saying is true and well-argued and understandable. Many books or blogs or pieces of advice on writing make the same mistake. They focus on the presentation, on how to write. This is important but it’s really not that important. Take a look at modern high literature and you’ll find shelves filled with books by people who know how to write very well, but can’t write anything other than neurotic, self-absorbed stories. It’s not how you write that matters, it’s what you have to say. Writing reflects the writer. The most important step to being a good writer is thus being a well-developed person.